Associate Group Account Manager - Account Planning (Brand Strategy) - Mumbai - SoCheers : An end-to-end Marketing Agency

Who are you?

You are the strategic co-lead for one or more brand clusters, responsible for ensuring that every brand has a clear strategic direction connecting business goals, cultural relevance, and creative ambition.
You think beyond campaigns and pitches, shaping long-term brand narratives and guiding teams toward ideas that travel across platforms and moments.
You partner closely with business and creative leaders to ensure that strategy strengthens both the quality of the work and the growth of the accounts.

Own the strategic direction for brands across assigned clusters.
Define clear strategic north stars for brands, ensuring consistency across campaigns, content, and brand initiatives.
Lead the development of strategic narratives for major pitches and renewals.
Ensure research, cultural insights, and platform understanding strongly support campaign thinking.
Shape large-scale campaign ecosystems that extend across content, video, influencer, and platform strategies.
Ensure brand narratives remain distinctive, relevant, and culturally aware.
Partner with Brand Experience leaders to identify opportunities for account growth and scope expansion.
Mentor senior managers, managers, and planners, strengthening strategic rigor and articulation.
Collaborate closely with Creative, Content, Video, Media, and CS leads to align teams around a shared strategic vision.
Act as a stabilising strategic voice during complex campaigns, pitches, and planning cycles.

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