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  • socheers
  • Posted by socheers
August 11, 2021

CONTENT AND DATA: WHY THE FORMER DEPENDS ON THE LATTER

If content marketing is done without considering data insights, it is likely...

Business
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  • socheers
  • Posted by socheers
August 11, 2021

How branded content evolved during the pandemic

Shivani Kamdar, Head of Content, SoCheers, writes that empathy, brand love and...

Business
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  • socheers
  • Posted by socheers
August 11, 2021

Observing A 4-Day Workweek As An Agency: Does It #DetoxWork?

Mehul Gupta, Forbes Councils Member, Co-Founder and CEO, SoCheers, a digital-first advertising...

Business
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  • socheers
  • Posted by socheers
August 11, 2021

COVID Conversations - How workplace language & behavior is changing during the pandemic?

In this particular piece, I would like to share certain things I...

Business
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  • socheers
  • Posted by socheers
June 2, 2021

To share or not - Understanding social media and its ramifications during a pandemic

Over the course of the past year, ever since everything became virtual,...

Business
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  • socheers
  • Posted by socheers
February 24, 2021

What could be the impact of new ASCI guidelines on Influencer Marketing?

Influencer Marketing is a $100 million industry in India now, and brands...

Business
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